Month 01 — Build
Positioning, brand identity, category and competitor teardown, product-market fit,
pricing architecture. You leave with a brand that has a reason to exist.
Month 02 — Launch
Storefront and marketplace setup, listing and catalogue craft, content that sells, paid
acquisition across Meta and Google, creative testing, first-rupee revenue. You leave
with a brand that is live.
Month 03 — Scale
Unit economics and CAC-to-LTV, retention and repeat, analytics and attribution,
marketplace growth levers, D2C ops and fulfilment, investor and employer storytelling.
You leave with a brand that can grow — and the vocabulary to be hired for it.